Rob – City Fitness Lynn MA

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Fitness Sales – Fitness Marketing Testimonial from City Fitness

Look what we did at City Fitness in Lynn MA. We converted them to the “low price” model to compete against the 3 Planet Fitness that opened up near them. People can’t help but to love the low price promise. Our fitness sales team in only 4 weeks brought in 180 new sales, $28k gross…

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The building blocks of a good Fitness Marketing Plan

Fitness Centers are tightening their budgets and many of them are cutting their marketing budget. I understand that these times are tough and I know that many Health Clubs are even laying off employees, but it is important to understand that cutting your marketing budget can often cause more harm to the growth of your…

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Merry Christmas and Happy New Year!

We would like to wish you & your family a Merry Christmas. Checkout our blog in a few days on how to create a Free Fitness Marketing Plan for 2010. ‘); document.write(”); document.write(”); // –>

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Health Club Management – Coaching your Team towards a Goal

Over the past few weeks I’ve been doing a lot of consulting with club owners in regards to club management. This is one in particular that I’m very passionate about, mainly because that’s where I got my start in the fitness industry. It really drives me bananas when I walk into a health club and…

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Danny – Muscle Trap Gyms

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